The latest news is that the Dodgers have officially unveiled UNIQLO Field at Dodger Stadium as the field’s first naming-rights deal, announced in late March 2026. Dodger Stadium itself keeps its name, and the agreement is reported as a five-year partnership worth more than $125 million.[2][5][8]
The branding appears on the field and around the stadium, including the center-field batter’s eye, beneath the press box, and along the baselines. The team framed it as a historic partnership rather than a full stadium rename.[8][2]
This is the first time the field at Dodger Stadium has had a sponsor name in the franchise’s history. Reports say the move reflects the Dodgers’ growing ties with Japanese brands and comes as the team opens another season chasing a championship.[2][8]
Local coverage suggests fans will probably keep calling it Dodger Stadium, even though the official field name is now UNIQLO Field at Dodger Stadium. UNIQLO’s founder also said the company understands that reaction and hopes fans will eventually warm to the name.[5]
LOS ANGELES -- In the 64 years that the Dodgers' home ballpark has opened its doors to fans, it has always been formally known as Dodger Stadium. That time-honored name isn't going away, but it will be a little longer starting in 2026.
www.mlb.comThe Los Angeles Dodgers announced their partnership with Japanese designer and retailer UNIQLO during a press conference.
dodgerblue.comUniqlo Field was unveiled Wednesday on the eve of the Dodgers opening their bid for a third straight title, marking the first time in Dodger Stadium history that the field has a sponsor name.
www.espn.comUNIQLO is proud to partner with the Los Angeles Dodgers.
www.uniqlo.comAre the Dodgers baseball’s version of a gold mine? Yes. Do they spend big and win big? Also yes. Do you mind if Uniqlo essentially covers Freddie Freeman’s salary this season?
www.latimes.comThough Dodger Stadium's name remains unchanged, the field will be called "UNIQLO Field at Dodger Stadium" following the partnership announced on Wednesday.
www.cbsnews.com