Temu faces class action lawsuit over text message marketing
This is the second recent case claiming the fast fashion giant sent advertisements to people on the National Do Not Call Registry.
www.legaldive.comTemu has been hit with multiple class-action lawsuits in the past couple of years, with one of the most recent involving allegations that it sent unsolicited marketing texts to people who are listed on the U.S. National Do Not Call Registry.[1]
Latest reports I’m seeing (news)
- New class action over text message marketing (do-not-call registry): In October 2024, reporting said a new class action was filed in federal court (U.S. District Court for the District of Massachusetts) accusing Temu (via its holding company) of sending marketing texts to numbers on the National Do Not Call Registry, allegedly without “prior express written consent,” and seeking remedies including a jury trial.[1]
- A related earlier case was voluntarily dismissed: The same reporting notes an earlier lawsuit filed in July 2024 with similar allegations was voluntarily dismissed in August 2024.[1]
Other class-action themes (brief context)
- App/data privacy allegations: Separate class-action suits have also been reported that accuse Temu of collecting or using personal data in misleading or harmful ways (including concerns raised about spyware/malware tools in the app).[6]
- More recent privacy/legal developments: There have also been later reports about other legal moves involving Temu, including claims moving toward arbitration and additional consumer-protection allegations.[4]
If you tell me which type of Temu class action you care about most (text messages vs. data privacy vs. something else) and whether you want U.S. only, I can narrow this to the most relevant “latest” filings and what stage they’re in.