Arby's has launched four new sandwiches, each including a mozzarella-topped bun. The chain has also named Jenna Bromberg, former CMO of Papa John's, as its new chief marketing officer. These changes are part of Arby's recent endeavors to revitalize its menu and marketing strategy. The new sandwiches are currently being tested by the company. Bromberg's appointment comes as Inspire Brands, the parent company of Arby's, is gearing up for its IPO.