For twelve months, the heart of New York City has been home to an automotive experience unlike any other – the Mercedes-Benz Manhattan dealership. This flagship location, a sprawling 330,000 square foot haven on 11th Avenue, recently marked its one-year anniversary, solidifying its position as the premier Mercedes-Benz Manhattan dealership and a vital part of the community. What began a year ago on June 21st, a date officially declared Mercedes-Benz Day by the city, has blossomed into a commitment to not only provide exceptional vehicles but also to give back to the vibrant city it serves. This dedication was highlighted from the outset with Mercedes-Benz USA’s initiative, launched in conjunction with the dealership opening, to support after-school sports programs for New York City youth through the Laureus Sport for Good Foundation USA.
Mercedes-Benz’s history with New York City is rich and deep, predating even this state-of-the-art facility. While the Mercedes-Benz Manhattan dealership is a recent addition to the West Side auto corridor, the brand’s connection to the city stretches back almost sixty years. It was in New York that the iconic 1954 300SL made its grand debut at the New York International Motor Sports Show, an event that cemented Mercedes-Benz’s place in automotive history and on the American stage. Now, decades later, the Mercedes-Benz Manhattan dealership proudly showcases the latest innovations, including the recently unveiled all-new 2013 SL550. This sixth-generation roadster, a direct descendant of the vehicle first introduced in New York fifty-eight years prior, embodies the enduring legacy of Mercedes-Benz in the city. To celebrate this milestone anniversary, the dealership launched its Diamond Anniversary sales event, running from June 17th to June 30th, offering customers exceptional opportunities to become part of the Mercedes-Benz family.
Stepping into the Mercedes-Benz Manhattan dealership is an experience designed to transcend the typical car buying process. The dealership’s unique infrastructure spans five levels, thoughtfully designed to enhance every aspect of the customer journey. Two levels are dedicated to showcasing an extensive inventory of new and certified pre-owned Mercedes-Benz vehicles, ensuring a wide selection to meet every preference. Beyond sales, the dealership offers a suite of amenities designed for comfort and convenience, including a gift shop for Mercedes-Benz enthusiasts and luxurious lounge areas for relaxation. Accessibility is also paramount, with separate vehicle entrances on 53rd and 54th streets catering to both east and west traffic flow, streamlining customer arrival and departure. The innovative double-helix two-way drive within the facility leads directly to the service department, which boasts a valet service and over 70 service bays, reflecting the dealership’s commitment to efficient and expert vehicle maintenance.
“Our core mission at Mercedes-Benz Manhattan is to cultivate an environment that anticipates and exceeds customer expectations,” stated Blair Creed, General Manager of Mercedes-Benz Manhattan. “Meeting customer needs is just the starting point. We aim to demonstrate the deep value we place on their business and their time. Reaching our one-year anniversary presented the perfect opportunity to not only celebrate our success but also to reaffirm our commitment to the community that supports us.” This commitment is evident in the dealership’s ongoing support of local organizations. Over the past year, Mercedes-Benz Manhattan dealership has actively engaged with the community, including hosting a memorable Toys for Tots event that brought joy to hundreds of New York City children. Furthermore, during Memorial Day Weekend, the dealership demonstrated its patriotism and community spirit by raising $25,000 for the Tri-State Chapter of Operation Homefront, supporting military families in the region.
The anniversary celebration also marked the official New York kick-off of a significant philanthropic program spearheaded by Mercedes-Benz USA and local Tri-State dealers. Through a substantial $1.3 million commitment to the Laureus Sport for Good Foundation USA, Mercedes-Benz is funding a nationwide initiative to train and place 250 coaches in sports-based youth development projects within underserved communities across five U.S. cities. Remarkably, nearly half of these coaches, 120 in total, will be dedicated to serving young people right here in New York City. The first two New York City programs to benefit from this partnership are Beat the Streets, a wrestling program empowering youth in downtown Manhattan, and Play Rugby, enriching the lives of children in Brooklyn and the Bronx. Beyond financial contributions, Mercedes-Benz Manhattan employees and dealers are actively involved, volunteering their time to participate in sports activities with the children in these programs, fostering mentorship and positive engagement.
The Mercedes-Benz Manhattan dealership, more than just a place to purchase a luxury vehicle, is a destination that embodies the Mercedes-Benz commitment to excellence in both product and customer experience, deeply rooted in the New York City community. Mercedes-Benz Manhattan is conveniently open Monday through Friday from 7 a.m. to 7 p.m. and Saturdays from 9 a.m. to 5 p.m. To explore the world of Mercedes-Benz and discover more about this flagship location, visit Mercedes-Benz Manhattan online at mb-manhattan.com.
About Mercedes-Benz USA
Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the distribution, marketing and customer service for all Mercedes-Benz and Maybach products in the United States. MBUSA offers drivers the most diverse line-up in the luxury segment with 14 model lines ranging from the sporty C-Class to the flagship S-Class sedans and the SLS AMG supercar.
MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans and smart in the US. More information on MBUSA and its products can be found at www.mbusa.com, www.mbsprinterusa.com and www.smartusa.com
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