Mercedes-Benz Vans USA has joined forces with Goodr, a forward-thinking company dedicated to revolutionizing waste management and tackling hunger. In a groundbreaking collaboration, Jasmine Crowe-Houston, the visionary founder of Goodr, has been named as the inaugural brand ambassador for the all-new eSprinter, highlighting Mercedes-Benz’s commitment to driving social and environmental progress through innovative solutions and strategic partnerships. To mark this momentous occasion, Mercedes-Benz presented Goodr with the first refrigerated eSprinter Cargo Van in North America, customized by Thermo King of Charleston, a leader in refrigeration solutions. This partnership signifies a major leap towards promoting sustainability and alleviating hunger on a national scale.
Founded in 2017 by founder Jasmine Crowe-Houston, Goodr has been at the forefront of utilizing technology and a vast network of partners to rescue surplus food and deliver nutritious meals to communities in need. Through its innovative Surplus Food Recovery program, Goodr successfully diverted over 1.3 million pounds of food waste from landfills in the past year alone, preventing a staggering 714,759 pounds of carbon emissions. This alliance with Mercedes-Benz Vans USA not only empowers Goodr to further its mission of combating food waste and addressing food insecurity across the nation but also contributes to reducing greenhouse gas emissions for Goodr’s valued charitable partners.
“We are incredibly excited to partner with Mercedes-Benz Vans USA to showcase the eSprinter, accelerate electric mobility, and continue delivering essential food supplies to those who need it most,” stated Jasmine Crowe-Houston, founder and CEO of Goodr. “Tackling food waste and hunger in our country is crucial, and we are taking a unique approach to amplify our impact through this collaboration with Mercedes-Benz. This vehicle is perfectly aligned with our commitment to serving communities efficiently and sustainably.”
Mercedes-Benz Vans, as part of Mercedes-Benz AG, is deeply committed to the Group’s comprehensive sustainable business strategy. This dedication is embodied in “Ambition 2039” and the “electric-only” vision. With a target of achieving up to 20% EV share by 2026 and exceeding 50% by 2030, Mercedes-Benz Vans is actively pursuing significant reductions in CO2 emissions throughout the entire lifecycle of its new vans.
The new Mercedes-Benz eSprinter is setting a new benchmark for electric fleet innovation and urban delivery vehicles. It boasts emission-free operation, advanced connectivity via the Mercedes me connect app, and exceptional driving dynamics. Engineered for optimal efficiency and sustainability, the eSprinter provides customers with remarkable versatility in range, payload, and interior space, making it an ideal solution for a wide spectrum of commercial applications. Thermo King of Charleston, a renowned leader in temperature-controlled transport solutions, expertly equipped the eSprinter with a specialized refrigerated storage system tailored to Goodr’s specific needs. This system guarantees that perishable goods, including fresh meals rescued by Goodr, are transported under ideal temperature conditions, preserving their quality and safety. Thermo King, as a global enterprise, is also dedicated to fostering a more sustainable future within their industry by continuously seeking innovative ways to minimize their environmental impact and integrate sustainability into every facet of their operations.
“The eSprinter’s inherent versatility, combined with Goodr’s innovative and sustainable delivery solutions, has proven to be a perfect partnership for advancing sustainable urban logistics,” stated Iain Forsyth, Director of Product Management and Marketing for Mercedes-Benz Vans USA. “Our collaboration with Goodr and Thermo King reinforces our unwavering commitment to sustainability and highlights our dedication to supporting small businesses with efficient, sustainable last-mile delivery solutions.”
To witness the eSprinter in action with Goodr and learn more about this impactful partnership driven by founder Jasmine Crowe-Houston’s vision, follow Mercedes-Benz Vans USA on Facebook, Instagram, YouTube, X, TikTok and LinkedIn. Join the conversation using the hashtags #MercedesBenzvans, #MercedesSprinter, #Sprintervan, #Electricvan and #MobileBusiness.
