Website Cookie Policy for Brabus Mercedes-Benz

This website, associated with Brabus Mercedes-Benz, utilizes cookies to enhance your browsing experience and analyze website traffic. Cookies are small text files placed on your device to collect standard internet log information and visitor behavior information. This data helps us improve our website and tailor it to your needs.

We use Google Analytics, a web analytics service provided by Google LLC (USA), to understand how you interact with our site. Google Analytics uses cookies to track your usage, including time spent on the site, navigation patterns, and content viewed. For this purpose, Google also collects location and device data, potentially using your IP address. This processing is based on your consent under Article 6 para.1 lit. a) GDPR. You have the right to withdraw your consent at any time, as per Article 7 para. 3 GDPR. Data transfers to Google USA are protected by EU standard contractual clauses, as outlined in Article 46 GDPR. For detailed information, please refer to our comprehensive GDPR policy and Google’s privacy policy available at https://www.google.com/intl/en/policies/privacy/.

Furthermore, our website employs the HubSpot tracking code, which also uses cookies. HubSpot helps us gather and assess information about your website usage to measure the effectiveness of our online offerings and improve our services for Brabus Mercedes-Benz customers. The legal justification for this data processing is again your consent, in accordance with Article 6 para.1 lit. a) GDPR. You can revoke your consent at any point in the future. More details can be found in our GDPR documentation.

Below is a table detailing the cookies we use, their descriptions, lifespan, and domain:

Cookie Description Lifetime Domain
_ga This cookie stores information about your website usage, including how you arrived at our site and your browsing behavior within the site. 2 years .brabus.com
_gid_ Registers a unique user ID. This ID is used to generate statistical data on how visitors use the Brabus Mercedes-Benz website. 24 hours .brabus.com
ga This cookie manages session status, helping us understand if you are a new or returning visitor during your current browsing session. 2 years .brabus.com
gac_gb Used when Google Analytics and Google Ads accounts are linked. This cookie tracks campaign-related information, helping us understand the effectiveness of our advertising for Brabus Mercedes-Benz. 90 days .brabus.com
_gat This cookie is used by Google Analytics to throttle the request rate, which helps maintain efficient website performance under high traffic conditions. 1 minute .brabus.com
__hstc This HubSpot cookie contains a unique user ID, along with details about your visits to the website, including the time of your first and most recent visit, and the total number of visits. 6 months .brabus.com
hubspotutk Another HubSpot cookie that contains a user ID. This allows us to recognize you when you submit forms on our Brabus Mercedes-Benz website, improving form submission experience. 6 months .brabus.com
__hssc This HubSpot cookie counts the number of page views within a single session, helping us analyze user engagement during a single visit to the site. 30 minutes .brabus.com
__hssrc This HubSpot cookie provides information about the current session, indicating whether it’s a new session and helping us understand session behavior. Session .brabus.com

By using the Brabus Mercedes-Benz website, you consent to the use of these cookies as described. You have the ability to manage your cookie preferences and withdraw your consent at any time. For more information about your rights and our data protection practices, please consult our comprehensive GDPR policy.

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