Mercedes-Benz India: Unveiling the Luxury Automotive Leader

Mercedes-Benz stands as a beacon of automotive excellence in India, offering a diverse portfolio of 31 models that cater to the discerning tastes of luxury car enthusiasts. From elegant sedans to robust SUVs and sporty coupes, Mercedes-Benz India has solidified its position as the leading luxury car manufacturer in the nation. With prices starting from ₹ 46.05 Lakh for the A-Class Limousine and reaching up to ₹ 3.71 Cr for the opulent Maybach GLS, Mercedes-Benz India provides a spectrum of choices for luxury car buyers. The recent addition of the Maybach EQS SUV, priced between ₹ 2.28 – 2.63 Cr, further exemplifies the brand’s commitment to innovation and luxury in the Indian market. For those seeking entry into the Mercedes-Benz family, the A-Class Limousine remains an attractive option within the sub-₹ 50 Lakh segment. Looking ahead, Mercedes-Benz India is poised to expand its offerings with the anticipated launches of the Mercedes-Benz Maybach SL 680 and the Mercedes-Benz EQE Sedan, reinforcing its dedication to the Indian automotive landscape.

Mercedes-Benz India Private Limited, a wholly-owned subsidiary of the esteemed German Daimler AG, marked its entry into the Indian market in 1994. Establishing its headquarters in Chakan, Pune, Maharashtra, Mercedes-Benz pioneered the luxury automotive segment in India. The iconic W 124 E-Class sedan became the first luxury car of India’s modern automotive era, setting a new benchmark for premium vehicles in the country. A significant milestone was achieved in 2018 when Mercedes-Benz rolled out its 100,000th vehicle from its state-of-the-art assembly line in Chakan, Maharashtra, underscoring its long-term commitment and manufacturing prowess in India. Currently, Mercedes-Benz proudly holds the title of the best-selling luxury automobile manufacturer in the Indian market, demonstrating its strong brand appeal and customer trust. In fiscal year 2021, the company recorded sales of 7,087 units, highlighting its dominant market share within the luxury segment.

In a strategic move to enhance customer experience and streamline operations, Mercedes-Benz India implemented the ‘Retail of the Future’ (ROTF) model. This innovative approach entails Mercedes-Benz directly selling cars to customers, bypassing the traditional dealer stock purchasing system. Under ROTF, Mercedes-Benz maintains ownership of its entire car inventory and facilitates sales directly to customers through its showrooms and online platforms. This pivotal shift ensures price uniformity for Mercedes-Benz cars across India, as pricing is centrally controlled. Furthermore, discount decisions are now solely determined by the manufacturer, ensuring transparency and consistency across the nation.

The current Mercedes-Benz India lineup showcases an extensive range of models, encompassing four distinguished sedans, a captivating cabriolet, five versatile SUVs, a stylish coupe SUV, an elegant coupe sedan, a practical MPV, ten high-performance AMG models, two ultra-luxurious Maybach models, and a cutting-edge fully electric vehicle. The diverse portfolio includes models such as the A-Class Limousine, C-Class, C-Class Cabriolet, E-Class, S-Class, Maybach S-Class, V-Class, GLA, GLC, GLC Coupe, GLE, GLS, Maybach GLS, G-Class, AMG A 35 4MATIC, AMG A 45 S 4MATIC+, AMG GLA 35 4MATIC, AMG GLC 43 4MATIC, AMG GLE 53 4MATIC+, AMG GLE 63 S 4MATIC+ Coupe, AMG G 63, AMG E 53 4MATIC+, E 63 S 4MATIC+, C 43 4MATIC Coupe, AMG GT R, AMG GT 63 S 4MATIC+ 4-Door Coupe, and the all-electric EQC.

Mercedes-Benz India remains committed to expanding its already comprehensive lineup, continuously introducing new models to solidify and further extend its leadership in the Indian luxury automobile market. The company’s Indian website has already listed upcoming models, including the next-generation C-Class, along with the electric EQB, EQE, and EQS, signaling its proactive approach to cater to evolving customer preferences and embrace the future of electric mobility in India.

Mercedes-Benz Car Prices in India (February 2025)

The Mercedes-Benz car price range in India spans from ₹ 46.05 Lakh to ₹ 3.71 Cr (Ex-showroom), reflecting the brand’s broad spectrum of luxury offerings. Among the most sought-after Mercedes-Benz models in India are the GLA (₹ 50.80 – 55.80 Lakh), GLS (₹ 1.34 – 1.39 Cr), Maybach GLS (₹ 3.35 – 3.71 Cr), C-Class (₹ 59.40 – 66.25 Lakh), and S-Class (₹ 1.79 – 1.90 Cr). Below is a comprehensive price list detailing the ex-showroom costs of all Mercedes-Benz models available in India as of February 2025.